What do we do now (ccFound quick update 27/05/2024)

Currently, our priority is to achieve a situation in which it will be profitable for experts to transfer their courses from other platforms to ccFound - as their new sales tool.

Adrian Kołodziej - an expert trainer - is our exemplary expert and we introduce changes that are most important to him. Adrian should be followed by people who follow him and imitate him in their businesses. Adrian's intention is to abandon the current systems and switch fully to ccFound, and he lacks refinement of the platform in details that are not necessarily new functions and fireworks from the perspective of an ordinary user. Adrian's goal is to convert traffic from cold ads into sales and the portal must meet the requirements in this respect so as not to make life difficult for experts and completely new users.

The most difficult change is now the introduction of PLN as the basic currency on the platform. Let's not lie to ourselves, most of our community comes from Poland and we also gain experts from this country. People are confused by the USD currency. Changing the currency is very complicated in such an architecturally complex website. We do this immediately to prepare the architecture for the quick introduction of subsequent currencies - USD and EUR. This means that ultimately experts will choose the currency in which their product is to be sold, and each will have three balances in separate currencies. I would like to remind you that on the back end we still have to coordinate payment systems that charge different commissions in different currencies, as well as an automatic invoicing system that we offer to experts. This change will allow us to serve people from different parts of the world in the way they are accustomed to. When people see currencies that are foreign to them, they simply do not buy - the conversion drops - so this is very important.

The second big change is the trial subscription offer - e.g. PLN 7 access to the group for 14 days. This will reduce friction when purchasing and increase conversion. We are almost ready in this respect, we are struggling with technical errors on the side of the payment processor.

Ultimately, we want to introduce a completely new view after logging in, resembling the student's view with visible groups to which he is registered and courses. However, I questioned this idea in the short term as being expensive and time-intensive (it's a completely new view to design and software). In exchange for a…

In the near future, we will simplify the platform's main view after logging in as much as possible from the perspective of an ordinary user. We conducted a lot of research on new users on the platform, both during individual consultations and by collecting feedback using a special application. We came to the conclusion that the platform contains a lot of elements that muddle the message and make the user not know what to do after logging in. So we throw away everything that adds minimal value:

the contract address will go to the wallet tab, similarly we will hide the fvUSD balance,
the entire right column disappears in the main view, unnecessary gadgets with statistics, points, ranking - at the moment; we will restore individual elements, seeing that there is demand for them, and immediately focusing on groups, not on the main view,
we throw away the tags completely,
we throw out redundant headlines like “Peter, what do you want to publish today?” at the top,
publishing will only be from the group level, there will no longer be writing on the main wall,
we delete types of posts (questions, articles, after hours), this somehow didn't work out very well in our opinion and complicates publishing,
we are removing the search engine from the post titles, because it only bothers us at the moment,
similarly, the main search engine at the top is currently not up to the task and requires a platform refactor, which is a big task, so it will be hidden temporarily.
And most importantly - after logging in, the user will, by default, see only those posts that he subscribes to: either by being in a specific group or by following specific threads or users. It is very important from the expert's perspective that his new client, when joining a group about, for example, calisthenics, does not see, after the first login, posts about our smart contract that he does not understand and does not concern him at all.

This means that a completely new user will most often be in only one group - the one he joined from some external offer. He will see it on the left side, and will have a greatly simplified menu above it. And on the main wall he will only see posts from the group he joined. There will also be buttons to the group explorer (which we are also working on). Here, for example, we are quickly implementing a change so that the most recently active groups (in which someone recently wrote a post) are at the top.

There are many other changes that we are introducing - e.g. optimization of the shopping cart for group purchases, the ability to link directly to the shopping cart from an external offer or from the newsletter, view of the group offer, pinning a welcome post, details of the group creation form...

To sum up, we are now introducing all changes with laser focus to make life easier for experts for whom ccFound is to be a sales tool with high conversion and profitability. It should be profitable for them to abandon their current tools and switch to our platform, and this is our main goal now.