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Email Marketing...

When you understand how the world really works, what your audience expects, and how both potential and current clients behave, most email marketing strategies and tactics stop making sense.

Generally speaking, these strategies and tactics are based on the false belief that you must act quickly, or you will forever lose the chance to sell.

As a result, often when you enter your email address and click "Send," you quickly start to feel that you made a serious mistake...

When you understand how the world really works, what your audience expects, and how both potential and current clients behave, most email marketing strategies and tactics stop making sense.

Generally speaking, these strategies and tactics are based on the false belief that you must act quickly, or you will forever lose the chance to sell.

As a result, often when you enter your email address and click "Send," you quickly start to feel that you made a serious mistake...

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