Brand identity creation service - how to name it?
Do you have any idea how to name the service of brand identity creation in the context of a conversation with a potential Client? Basically, only people involved in management (and not all of them) know what it's about.
The service generally involves, for example, a person who has a beauty salon and wants to take care of the overall perception of the brand, so they decide to use such a service. And it is consulting on every level - what colors to use on the website, in Social Media, what style of communication to have, how the salon should look - decor, accessories, which logo to choose, what style of writing content, etc. or even in terms of details, e.g., how to increase sales in the salon - by offering home care cosmetics or other products (depending on the chosen package).
How to name this so that small business owners know what it's about?
Do you have any idea how to name the service of brand identity creation in the context of a conversation with a potential Client? Basically, only people involved in management (and not all of them) know what it's about.
The service generally involves, for example, a person who has a beauty salon and wants to take care of the overall perception of the brand, so they decide to use such a service. And it is consulting on every level - what colors to use on the website, in Social Media, what style of communication to have, how the salon should look - decor, accessories, which logo to choose, what style of writing content, etc. or even in terms of details, e.g., how to increase sales in the salon - by offering home care cosmetics or other products (depending on the chosen package).
How to name this so that small business owners know what it's about?
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